Privacy Policy

Last updated: January 30, 2026

1. Introduction

Lead Source Tracker ("we", "our", or "the App") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard information when you use our Wix application.

2. Information We Collect

From Site Owners (You)

• Wix site ID and instance information
• Email addresses for notifications
• Notification preferences and settings

From Your Website Visitors

• UTM parameters (source, medium, campaign, term, content)
• Page URLs visited
• Referrer URLs
• Form submission timestamps
• Advertising click IDs (gclid, fbclid)
• Anonymous visitor ID (stored in browser localStorage)

3. How We Use Information

We use the collected information to:

• Track and display lead source attribution in your dashboard
• Send notification alerts for new leads
• Generate analytics and reports
• Improve and maintain the App

4. Data Storage and Security

Your data is stored securely on servers with industry-standard security measures including:

• Encrypted data transmission (HTTPS)
• Secure database storage
• Regular security updates

5. Data Retention

• Lead data: Retained for 365 days
• Visitor event data: Retained for 90 days
• Account data: Retained while your subscription is active

You can export your data at any time using the CSV export feature.

6. Data Sharing

We do not sell, trade, or rent your data to third parties. We may share data only:

• With service providers who assist in operating the App
• When required by law or legal process
• To protect our rights or the safety of users

7. Your Rights

You have the right to:

• Access your data through the dashboard and CSV exports
• Delete your data by uninstalling the App
• Update your notification preferences at any time
• Request information about what data we hold

8. Cookies and Tracking

The App uses browser localStorage to store an anonymous visitor ID for tracking the visitor journey. This is not a cookie and does not track users across different websites.

9. Your Responsibilities

As a site owner using our App, you are responsible for:

• Disclosing data collection in your own privacy policy
• Obtaining necessary consent from your visitors
• Complying with applicable privacy laws (GDPR, CCPA, etc.)

10. Children's Privacy

The App is not intended for use by children under 13. We do not knowingly collect information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the "Last updated" date.

12. Contact Us

For questions about this Privacy Policy or to exercise your data rights, please contact us at:

Email: support@infinitespot.co